Box UK: BBC Innovation Labs Blog

Over the last week or two we’ve started work on the initial stages of our project with the BBC, which we’ll be keeping you up to date with over the next couple of months.

The initial stages will be very much R&D related and will involve experimenting with the BBC’s existing data. One of the issues that we’ll need to deal with is coming up with amazing, sexy but useful applications that users won’t be able to live without. Dan’s previous posts go to show some of the scope that can be covered with just travel data.

When we were picked to take part in the Labs we went in thinking that, by restricting ourselves to just looking at travel data , that we had a fairly limited scope, and I’m happy to admit that there was a slight feeling of jealousy at the companies sitting in the room with us talking about ARGs and interactive television shows.

However, when we sat down and started looking at the sheer amount and variety of travel data that’s available, the platforms and media that it can be pushed out on to, and the other data that can be mashed with it, we’ve come to realise that there is huge potential to develop applications that are sophisticated, fun, useful and visually stimulating… and we’re getting very excited about the whole thing!

So we’re going to regularly write about all the cool stuff we’re doing and if you have any thoughts or comments along the way please let us know…

*** Claire